Alexandra is the President and Co-founder of The Vault, an independent record label and music services agency operating across North-America via Montreal and Europe via Paris. The Vault represents a diverse roster of artists, including Swiss-Guatemalan Latin hyperpop artist Baby Volcano, Montréal-based alternative pop duo Hansom Ēli, and jazz musician JaRon Marshall (of Black Pumas), among others. As a music and event services agency, The Vault has collaborated with a distinguished list of clients, such as: Cannes Film Festival, M for Montréal, Cannes Lions International Festival of Creativity, iHeartRadio, Pixmob, Lune Rouge, Wagram Stories, Universal Music France, and acclaimed composer Ludovico Einaudi. Alexandra has served for several years as a CARAS Academy Delegate and is regularly invited to act as a juror for the JUNO Awards. In 2025, she was named a Rising Leader by Women in Music Canada (WIMC) during their annual Honours awards ceremony. Her active participation at international music conferences and festivals - as a guest speaker, panelist, and professional delegate - has allowed her to discover emerging talent across Asia, Australia, Europe, and South America. She shares these discoveries through her recurring radio segment, Dans les valises d’Alexandra (“In Alexandra’s Suitcase”), broadcast on Canada’s national francophone radio network ICI Musique / Radio-Canada. Alexandra’s passion for global music, paired with her expertise in international business and artist development, is at the core of both her personal mission and The Vault’s guiding ethos.